Infographics / Landing page / Digital ebook/ Digital ads / Video assets / Social







A demand-generation campaign tailored to mechanical and HVAC contractors, focused on driving awareness and engagement with Autodesk’s BIM 360 software. This top-of-funnel initiative leveraged compelling, data-driven content to turn contractors into long-term partners. In addition to designing the full layout, I created the charts and data visualizations, ensuring the campaign’s insights were not only clear and digestible, but visually cohesive with the broader brand system. The result was a clean, informative user experience that paired storytelling with strategic design to educate and convert.